The year 2021 is the tipping point for marketing. Businesses have already experienced the bitter taste of traditional marketing strategies. The pandemic has already wiped the old school marketing and ...
It’s a common ask from any Business/Company to hire and develop more effective managers and leaders who have the right capability to move their organization forward during both good and ...
According to Bain & Company, merely a 5% increase in customer retention correlates with at least a 25% increase in profit. On one hand, brands are ignoring the customer retention rate, ...
It has been quite a time for Content Personalization to become a point of discussion among B2B businesses. Many businesses have employed different strategies and gone through different growth curves. ...
The marketing budgets before the pandemic were usually 11% of the Company’s revenue thought it varies as per company size and revenue. But when the pandemic hits, marketing was the ...
Cost of Customer Acquisition has increased by 50% in the last five years. Gaining new customers is a big challenge for all types of businesses to grow. But when it ...
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